Should You Use ReverbNation?By -
Estimated reading time: 8 minutes
ReverbNation is a music-specific social network that over 3.5 million artists use. From digital distribution and web hosting to gig opportunities, ReverbNation seems to have it all. But do you need a ReverbNation profile?
To decide if ReverbNation is a good fit for you, you have to ask yourself this question:
Is ReverbNation actually helping my career?
ReverbNation has some useful tools. But some of its features might do more harm than good to your music career.
What Not to Do On ReverbNation
We want you, the artist, to market your music effectively, engage with fans well, and have a successful career. Part of that is using the tools available to you wisely. So we’ve outlined some things to steer clear of when you use ReverbNation, and a few things that ReverbNation might be able to help you with.
Don’t let ReverbNation’s automated social media posts replace your personal interaction with fans.
ReverbNation easily syncs with major social media networks like Facebook and Twitter. ReverbNation can automatically post information about your shows to other social networks. It will continue to post show information as it gets closer to the show date. While this sounds like a great thing, ReverbNation won’t let you control when those things are shared, or how often.
This is a problem.
ReverbNation’s posts tend to fill up your profile with impersonal concert notifications.
While it’s great to let fans know when and where you’ll be playing, these impersonal post soon begin to look like spam. This can frustrate and annoy fans, which is the last thing you want to do.
If you let ReverbNation post to Facebook, it can also lower your position on your fans’ newsfeeds.